Are Our Business Hours Not Enough for You?

We know it’s not always easy to reach us during regular business hours. Sometimes you need to get answers after hours, request a quote, check your order status, or even share an offer with us.

Don’t worry! Now you can do it anytime, 24/7, thanks to our website chatbot.

✅ What can our chatbot do for you?

  • Check current offers in real time.

  • Request a personalized online quote.

  • Share your products or services with us easily.

  • Track your order status instantly.

All of this directly from our website—no calls, no emails, no waiting.


🤖 Smart support, always available

Our chatbot doesn’t just send automated replies—it’s designed to understand your needs and provide the best solution at any time. And if you need human assistance, you can easily escalate your request.


💬 Try it now: visit our website and start chatting with us. Your time is valuable, and we want to help you make the most of it.

From data to decision: how at Red Paralela we use dashboards, AI and daily reports to sell better, grow more and make smarter decisions

Making good decisions isn’t about intuition. At Red Paralela, we’ve known that since 2003: when data is well-organized, the path becomes much clearer. From creating the first B2B platform between wholesalers to opening a new chapter with artificial intelligence, our way of growing has always been driven by information — not just in administration and accounting, but especially in sales and business development.

Here are our cornerstones:

1. It all starts with well-organized data

From day one, we understood that to scale, we needed to fully understand what was happening in our business. Properly classifying all inputs allowed us to identify what worked, what didn’t, and where we could improve. This clean database gave us the agility to optimize and automate countless processes, helping us stay ahead of the market.

2. Custom CRM and dashboard: dull control in real time

Today, thanks to that foundation, we have our own CRM and a dashboard that updates daily. Every salesperson can see how their sales are evolving, the real-time profitability they’re generating, and their progress toward monthly targets through key KPIs. This clear and accessible information allows us to react quickly, correct deviations, and double down on what’s working.

3. Artificial intelligence: the next step is already here

The new stage we’ve launched alongside grau.ad —a company within our group— is allowing us to explore the full potential of artificial intelligence. Thanks to how easily we can export our data, we now apply predictive models, automate analyses, and uncover patterns that previously went unnoticed. And this is just the beginning.


At Red Paralela, data isn’t just stored — it works. It helps us sell better, buy smarter, and make decisions that drive growth.

If you’re looking for inspiration, collaboration, or want to know how Red Paralela can help you improve liquidity, inventory turnover, and purchasing power — let’s talk!